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Author Archives: Sam
Kony 2012 and the Hero’s Journey
Kony 2012 is now the most viral video in history. It has surpassed 100 million views in 6 days, and generated thousands more blogs, news stories, and response films. While the film was a huge success in terms of virality, much of the feedback and news that followed its initial boom was highly critical both of the organization, Invisible Children, and some of the choices they made in the film itself. Continue reading
Posted in Sam Holman
Tagged Guenther, Guenther Media, GuentherMedia, Hero's Handbook, Hero's Journey, Invisible Children, Jason Russell, Kony, Kony 2012, Sam Holman
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Millennial Momentum
Being told you are the generation to change the world is an interesting experience. It is especially interesting when it is backed up by hundreds of years of generational research. Continue reading
It’s On Us
The story Barack Obama has told over the past couple years has been a very different one than many of us thought we would hear when we voted for him in 2008. Where did this gap come from, and what can we do to get the Obama of “Yes we can!” back? Continue reading
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Tagged Drew Westen, Guenther, Guenther Media, New York Times, Obama, Sam Holman, Westen
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A Hero’s Journey
An unprecedented gathering aims to change the way we tell our stories of social change and achievement. Recent college grad Sam Holman and GuentherMedia founder Kurt Guenther reflect on the experience. Continue reading
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Tagged Drew Westen, Ella Andrews, Guenther, Guenther Media, Hero's Journey, Kurt Guenther, Lisa Grove, Progress Alliance, Progressive, Sam Holman, Van Jones, Westen
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Together, we’re better
Here’s a key message strategy tip: remember that humans are pack animals. We’re happier, healthier, and live longer when we surround ourselves with other people. Because being social is such a huge part of being human, we are actually reliant … Continue reading
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Tagged Guenther, Guenther Media, Normative, Normative Messaging, Randy Gordon, Sam Holman, Social Psychology
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Meet Sam Holman
Hello! My name is Sam Holman and I spent the last four years at Lewis and Clark College as a psychology major, studying the irrationalities of our choices. Continue reading
Posted in Uncategorized
Tagged Guenther, Guenther Media, Lewis and Clark College, Psychology, Sam Holman
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